Regional News

This year’s Conecta Imobi will be biggest real estate event in Latin America

By Victoria Haviland 0 Comments NEWS, Regional News

Considered the most anticipated real estate event in Brazil, Conecta Imobi's 2018 edition will be its largest ever, featuring more than 4,500 attendees.

The event continues to grow at an accelerated rate as the fifth edition will have more than 100 speakers. Fábio Coelho, CEO of Google Brazil; in addition to the international speaker, Nuno Gomes, CEO of RE/MAX Prestige; Maíra Gracini, Marketing Director in Latin America at Zendesk; Gabriela Comazzetto, Business Director at Facebook Brazil; Mauro Segura, Marketing Director at IBM Brazil, are among some of the headliners.

The event has a wide range of themes covering global trends applied in the real estate market. In this edition, topics such as blockchain, smart cities, chatbots, artificial intelligence, virtual reality, how the political year will affect the market, as well as the best marketing actions from small and medium-sized enterprises.

For ZAP Group Marketing director, Mariana Ferronato, “These discussions help to foster a more evolved market that gives us a look into the future. Expanding the topics and involving a wider range of business practices is important for us to grow our market perspective inspiring increased creativity and better results. Many strategies from other markets can be benchmarked and adapted to our industry. This is the event to showcase these trends," she says.

The event will take place on September 11th and 12th at Transamerica Expo Center (SP) and will feature real estate companies, real estate developers, construction companies as well as technology and marketing companies. There is also a battle of startups, where various companies have an opportunity to pitch their business models and compete for a presence on the main stage of the event.

Edited by V. Haviland

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